Brand & customer experience
Developed positioning, visual direction and consistent brand experiences for clients including Integra Boost, SCORE International, Reno Philharmonic and Hub Coffee.
BRAND STRATEGY / DIGITAL / COMMERCE

Brand development and marketing grounded in the customer experience—from the first impression to the final order.
At MRD, I helped regional and global clients connect brand strategy with the everyday work of marketing, selling and serving customers. The work spanned identity, websites, campaigns, trade shows and e-commerce.
MY CONTRIBUTION
Developed positioning, visual direction and consistent brand experiences for clients including Integra Boost, SCORE International, Reno Philharmonic and Hub Coffee.
Led work across brand identity, trade-show experiences, marketing collateral and e-commerce expansion, including an Amazon store launch.
Reworked merchandise programs across store design, product development, fulfillment, customer service and ongoing marketing.

WHY IT MATTERS